How can hire fleet management software create a loyal customer base?

30 January 2023


How can hire fleet management software create a loyal customer base?

When it comes to the hire industry, making sure that your customers are happy is a priority. Happy customers translate to more business as they keep coming back for more, allowing you to generate more revenue.



With hire fleet management software, hire businesses can centralise the everyday functions of their operation and lead to fewer internal and customer-facing errors. It also increases the overall improvement in customer satisfaction.




Ensure efficient deliveries



Hire fleet management software allows your business to organise your workflow and respond to customer requests more efficiently.



With real-time updates, deliveries can be done efficiently without wasting time and fuel consumption on making extended delivery or pick-ups that aren’t route-optimised.



Back-end staff can also keep track of the routes that drivers are taking and add more destinations that optimise their routes using the Transport Mobile option offered by MCS-rm.



In addition, if a customer inquires about your business’s delivery or pick-up options, the back-end staff can help them instantly since they have the information ready with real-time system updates.



When customers can get their equipment quickly, on time, and with the information they need, they’re much more likely to become long-term customers because your business is perceived as dependable.




Improve customer service



Your delivery personnel will be able to record notes instantly and add information while you’re on the move. This is ideal if you’re experiencing any issues and need to transmit the information back to the main database or even the customer service personnel.



With MCS-rm’s hire fleet management software, you can ensure that the customers are never inconvenienced and that there’s a record of everything.



For instance, if your driver is picking up the equipment and notices that there’s damage, the driver can take a photograph while they’re on-site and capture the evidence, ensuring that the customer is aware of the damage.



Drivers can also capture electronic signatures for points of delivery and collections, making it much easier to track the equipment.



They can also view and update the equipment checklist in front of the customer to ensure that both parties are aware that the items delivered match the items that are being picked up.




Go paperless



One of the biggest factors that today’s customers focus on before selecting a supplier or vendor is sustainability. In fact, about 80% of customers believe that sustainability is a deciding factor when it comes to purchasing products.



Contemporary businesses have understood the importance of not just having sustainability goals but also conveying to their customer base how they’re going to achieve their goals.



With a hire fleet management software solution, you have document storage services that eliminate the need for paper. Your staff will be able to access the information they need to help customers without having to probe storage cabinets, which may take hours depending on the scope of your business.



Customers will also be able to access their information on the customer portal. From previous hire requests to prices, they have easy access to everything they need with minimal contact with the hire company.



Businesses that can set and meet their sustainability goals easily with a software solution and also reduce their carbon footprint can expect a larger customer base, especially with the increasing attention that many customers are giving the brands and businesses they frequent.



Give customers a reason to stay loyal with hire fleet management software



Fleet management software offers a range of benefits for hire businesses and customers alike.



While customers can expect a more holistic set of services that are convenient and efficient, businesses can also reap the benefits of higher customer loyalty and revenues.



If you’re interested in multiplying your loyal customer base, MCS Rental Software can help you take your hire business to the next level with custom software solutions.


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